Zoe’s Kitchen Rewards App

Designing a new B2C customer rewards mobile application.

Project Summary
Zoe’s Kitchen needed a modern rewards application that allowed users to order food and check rewards.

The Challenge
This was a brand new program and nothing like this had existed for Zoe’s Kitchen.  I meticulously mapped out the user flows and carefully designed each screen within the app to prioritize an intuitive and user-friendly experience. The process involved creating detailed diagrams to visualize the user journey, ensuring that every step was logically connected and easy to follow.

The Solution
I developed a concise and user-friendly system architecture for users to easily access and understand their rewards information and also order food. This streamlined structure ensures a seamless and efficient experience, emphasizing clarity and ease of navigation.

Shown:  first pass sketch attempt at mapping all needed screens and relationships.

Shown:  finished application map, as part of documentation.

Shown:  sample wireframe screens, no room to display all relevant documentation.

The Results
This app provided Zoe’s Kitchen’s customers with ease of use and increased satisfaction.