Disney Rewards Mobile App

Designing a new B2C customer rewards mobile application.

Project Summary
Disney needed a rewards application that allowed users to view and accept offers, set rewards goals, and check rewards status. Rewards could be used inside Disney properties and spent by scanning a bar code.

The Challenge
Our goal was to develop a user-friendly and easily navigable rewards application, enriched with enticing offers. The emphasis was on creating a seamless experience that captivates users with both simplicity and attractive incentives.

The Solution
I created a robust architecture for users to effortlessly view and apply their rewards balances within the application. The focus was on providing a seamless and efficient experience, and balancing user convenience with system reliability.

Shown:  Application architecture diagram, all screens mapped out.

Shown:  sample wireframes and documentation for login and home screen.

Shown:  sample wireframes and documentation for card details screen and rewards offers.

Shown:  sample wireframes and documentation for home screen with offers, push notifications, and card states.

The Results
The development of this app was centered around enhancing the overall experience for Disney Rewards users. The user interface and functionalities were carefully designed to ensure a user-friendly environment, allowing Disney Rewards users to navigate effortlessly and engage with the app’s features with ease. The ultimate goal was to not only meet but exceed user expectations, providing a heightened level of satisfaction through a well-crafted and accessible application.